We use the Customer Information to:
Communicate with you; and
When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Additionally the Site uses remarketing services to advertise on third party web sites to you after you visited our Site. We, and our third party vendors, use cookies to inform, optimize and serve ads based on your past visits to our Site.
You can opt-out of AdRoll remarketing by visiting this AdRoll Advertising Preferences web page:
http://info.evidon.com/pub_info/573?v=1&nt=1&nw=false
Google Adwords. You can update the settings of AdWords by visiting:
http://www.google.com/settings/ads
SHARING YOUR CUSTOMER INFORMATION
We share your Customer Information with third parties to help us use your Customer Information, as described above. For example, we use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here:
https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Customer Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to protect our rights otherwise.